The Bertocchi journey started in 1955 when Modesto Bertocchi opened the first sport cafe in Lygon Street Carlton for the 1956 Melbourne Olympics. Little did he know at the time, Modesto’s vision, commitment and relentless passion would lead to the beginning of a legacy.
It didn’t take him long to succeed. Modesto had the foresight to attract patrons by being one of the first to install television sets in a cafe in Melbourne.
After this success Modesto ventured into property and then into his craft, butchering meat.
From such humble beginnings he developed a network of butcher shops around Melbourne.
40 years on, Bertocchi Smallgoods sprawls across 10 hectares at the original Thomastown site and is today one of the largest producers of the finest hams, bacon and continental smallgoods in Australia.